Micro Moments

Mobile has forever changed the way we live, and it’s forever changed what we expect of brands. It’s fractured the consumer journey into hundreds of real-time, intent-driven micro-moments. Each one ...Continue Reading

Lean Marketing – how to maximize marketing value with limited resources

Shamir Ozery will review marketing methodologies that help companies and marketers: Eliminate uncertainty Work smarter, not harder Develop Minimum Viable Campaigns Create validated learning cycles (build-measure-learn) Shamir will also talk ...Continue Reading

Connect With Your Enthusiast Customers Using Content Marketing

Current state of SEO, engaging expert audiences, measuring for success. Speakeer Bio: Bob Chunn is the former SVP of Digital at Borders and is now the Founder and CEO of ...Continue Reading

Jim Berline – The Value of Branding: Business & Personal

Jim leads Berline | Advertising, Marketing & Digital Communications with the confidence, competitive spirit and energy that made him an All-American ...Continue Reading

Multi-Channel Digital Marketing Strategies That Scale

Please join us for another great session of LA2M with Paul Clancy & Scott DeRoche from Daniel Brian Advertising in Rochester, MI. Come and learn how to create marketing strategies ...Continue Reading

Brad Hedeman – Zingerman’s: Marketing Your Company’s Culture

How does your company’s culture reflect in your marketing efforts? Do you even consider the culture in your branding or marketing efforts? Why would this be important? If you live ...Continue Reading

Insiders Guide to Google

Today’s technologies are growing faster than we can keep up. How do we know which available resources will help us market ...Continue Reading