Affiliate Marketing

Affiliate marketing: Your path to Internet riches? Learn how developing an affiliate program can help you sell more widgets and generate more leads – and help you keep your marketing ...Continue Reading

MSU New Media Drivers License Course Comes to LA2M

The New Media Drivers License Course at Michigan State University is leading the ...Continue Reading

Mobile Marketing – Why It’s a Big Deal

Damian Rintelmann is our hero of the hour and stepped in to speak at LA2M this week.  Our scheduled speaker ...Continue Reading

TEDx Detroit LA2M Lunch Event – From the Frontline of Silicon Valley, Evolving the Digital Marketplace

  Join LA2M in partnership with Motor City Connect as we host the lunch for TEDx Detroit. Lunch will start by introducing you to the ...Continue Reading

LA2M Web Launch – State of LA2M Lunch

Come join Lunch Ann Arbor Marketing for the launch of the LA2M website!  This is going to be really fun — a Show & Tell event with some ...Continue Reading

Biz Dev / Starting a New Company – Resources for Entrepreneurs

The entrepreneurial spirit is alive and well in the Ann Arbor region! Ann Arbor SPARK has assisted hundreds of entrepreneurs every year – helping business leaders launch and ...Continue Reading

New Face of Public Relations

Public relations has evolved from media coverage, impressions and bylined articles to social content creation, online reputation management, customer service and even digital marketing and SEO. Find out how public ...Continue Reading

The Next 10 Years in Marketing

In 1999, the Next Big Things were automated CRM systems, mass customization of marketing messages, channel integration, and the possibilities of the “Information Superhighway” to disinter-mediate buyers and sellers. What ...Continue Reading

Viral Marketing

Viral marketing relies on providing a value to users, so much that it encourages them to share it with friends. When crafting a viral campaign it is important to pair ...Continue Reading