Can you love social media and not be sucked into the Matrix?   Is social media making us less social in real life?   Bank of Ann Arbor’s social media coordinator and Tree Town Sound radio host Matthew Altruda will inspire you to keep it real with Soulcial Media.

Matthew Altruda was recently named by AnnArbor.com as “The Ones To Watch" for 2013” for his contributions in helping build a strong local music scene.   Matthew is the radio host of Tree Town Sound on Ann Arbor’s 107.1 FM and the curator of the Bank of Ann Arbor’s Sonic Lunch.   Matthew has also held & still holds many positions in the music business including management, promoter, booking agent, talent buyer, retail and most importantly a fan.  Matthew is also involved with Festifool’s Foolmoon, Taste of Ann Arbor, Electric Forest, Summer Camp Music Festival, Townie Street Party, South University Art Fair, Let’s Get Weird Variety Show, Folk The Police & Music Under The Arch.