There is no doubt that the news media is in the midst of an ongoing transformation.  In this talk, Graham Davis will share his insights on what this means for public relations and marketing.

Davis is the digital media director and Detroit office director for Truscott Rossman, one of Michigan’s leading public relations firms.

As new media director for Gov. Jennifer Granholm, Graham developed one of the leading online presences for any governor in the nation. Graham helped establish one of the first gubernatorial Twitter accounts in March 2008 and helped pioneer the use of social media in Michigan government as the state’s first new media director. His work for Gov. Granholm was featured on leading sites such as Poynter and techPresident.

Hopelessly addicted to politics, Graham also served as a new media consultant on Congressman John Dingell’s most recent campaign and as new media deputy director on Lt. Gov. John Cherry’s gubernatorial campaign. During the 2012 election cycle, Graham directed all online strategy for the Clean Affordable Renewable Energy for Michigan Coalition’s campaign against Proposal 3, which defeated the proposal by a wide margin in 82 of 83 Michigan counties. Working with Joe Slade White and Company, the CARE for Michigan Cost Estimator released during the campaign won an American Association of Political Consultants Gold Pollie award for best use of a Facebook application during the 2012 campaign.

Graham lives in Midtown Detroit and drinks way too much coffee. He also is in his fourth semester teaching Michigan State University’s ADV 420 “New Media Drivers License” introductory new media course.