You have a killer app idea that you know will be a major success for your company or a new startup, bringing with it the money and recognition that you deserve. So why haven’t you built it yet? Most people get stuck at the beginning. How do you turn that goldmine of an idea into a reality? One word: Science!

In this talk, Doug will share with you the hard lessons learned as a dorm-room entrepreneur, cross-pollinated with knowledge gleaned from Eric Ries’ The Lean Startup(2011) and The Startup Way(2017), with a heaping helping of experience building apps with both startups and Fortune 500 companies at Arbormoon.