Be the Voice in Your Client’s Head: The Value of Podcasting

In this age of Relationship Marketing, business owners and marketers are looking for ways to develop relationships with their target audience, prospects and clients.  After all, we prefer to do business with people we know, like and trust.


In this talk, Lara Galloway will share the secrets to successfully adding podcasting to your marketing mix.   She’ll uncover how podcasting can help you increase your visibility, skyrocket your credibility, and lock out your competition.   She will also share some easy ways to get started in podcasting and simple steps to integrate podcasting into your total marketing strategy.


Lara Galloway, The Mom Biz Coach, helps mom entrepreneurs figure out how to survive motherhood by creating and running businesses they love. As the co-founder of, she helps mombiz owners manage their time, their businesses and their families and specializes in marketing to women.

She is frequently interviewed for her expertise on work/life balance, starting and running a successful small business, marketing your business on Social Media, and creatively managing your time by media like Forbes, Crain’s Business, The Chicago Tribune, and More Magazine.

When she’s not working, she’s wrangling her three kids with her husband, drinking good wine or microbrewed beer, and baking something with lots of calories since food is her love language.