Mystified by the world of social media and wondering how to make it work for you?

After 91 years of providing marketing services to client companies (dog years, because that’s how hard they worked) Market Arts Creative looked into the future and saw that unless it embraced social and interactive media, it wouldn’t be a part of the future. In today’s presentation Jan Welborn-Nichols of Market Arts Creative will provide an insight and a guide to help LA2M attendees who have not yet put social media to work in their businesses.  The buzz about new media can be a barrier to entry, but Market Arts learned that it CAN be learned and you don’t have to know it all to put it to work.Key points to be covered by today’s speaker:

– Creating your own social network universe
– Practical advice for building a brand consistent social presence
– How micro-blogging sites can improve your PR program
– Practical tips about podcasting
– How to get the benefits of blogging without the work
– Favorite resources for all things Web 2.0
– Secret stuff we learned through suffering so you don’t have to

A Midwestern farm girl with a flair for opera, Jan received her Masters of Music degree from the Conservatory of Music in Kansas City.  While pursuing a singing career in New York, Jan worked as a research analyst in the television industry and discovered a new career in the world of communications.  After several years serving franchise clients at an agency on the West Coast, Jan settled in Ann Arbor and started Market Arts, her own creative services firm.

Look for Jan on Linkedin: http://www.linkedin.com/in/jannichols

Follow Jan on Twitter: @MarketArtsJan

Listen to the Podcast clicking here