Marketing ROI: Reality? Myth? Or Yeti?


Today’s marketer is continually chasing the Holy Grail of ROI. We’ll talk about the folklore, the realities, and the perceptions of ROI for marketers and their leadership customers.

 

Sean Hickey is the Chief Operation Officer of PWB Marketing Communications right here in Ann Arbor. He has comprehensive knowledge and experience in marketing, advertising and sales. He enjoys integrated brands and utlizing all the various communication channels.

 

Come join us on the 6th to learn more about what Sean has to say about Marketing ROI!