Here’s the deal. Any company can throw money into Facebook ads and sponsored posts and say they increased likes or engagement. But what are you really buying? If less than 17% of people who like a Facebook page ever return then what is the ROI of the money you spent? In this case study you will learn how Blue Cross Blue Shield of Michigan on a limited budget earned an 80% conversion rate on their Facebook Ads and increased their community growth by over 3000%.

 

Join us on the 22nd to hear more about what the Manager of Social Media at BCBSM has to say!