Cliff Lampe thinks he has a pretty great gig as a social media researcher. Specifically Lampe, who has a PHD in Information, works in the University of Michigan School of Information doing research in the science of sociotechnical systems (social media). He shared an overview of social media research at LA2M on September 26, 2012.
Just about everyone hates commercials. That’s why Cliff Suttle wants business people to “quit being commercials and start being the show”. Suttle is a nationally recognized speaker who talks on a variety of business related topics. One of his most appreciated presentations is the Anti-Elevator Speech, which he shared with the LA2M audience on 9-12-2012.
Terry Bean is a busy man. He cofounded Motor City Connect, he has a software company, he is CEO of uNetworked, speaker, author and he is very passionate about Detroit. His passion for the D has led him to his latest project 313DLove.
In her position of State Community Engagement Director at MLive Media Group, Jen Eyer oversees all the different ways her organization engages editorial (news, sports, home, opinion) readers. Some of the tools MLive uses are social media, on line commenting interaction and engaging content.
Eyer’s experience has led her to conclude that content is where it all begins. Through content MLive builds trust, loyalty and c
LA2M is a non-profit educational organization dedicated to sharing marketing and business best practices. LA2M's weekly education program covers a full range of new media and traditional sales and marketing topics.
Stephen Sadler is an author, engineer, former body builder and entrepreneur. His approach to online marketing is a reflection of all if these. It is well thought out, analytical, original and shows a determination to get results born out of necessity.
At his recent presentation at LA2M Sadler explained that based on his goal to sell software to small businesses on line, he came to a couple of conclusions. #1 Marketing can be expe