Social Media can be a powerful tool for business. It can also be a disaster, if used the wrong way or the message is construed negatively – even if your intentions were positive. Chad Wiebesick, VP, Integrated Marketing and Communications Washtenaw County Convention and Visitors Bureau, Inc.  Ann Arbor Area Convention & Visitors Bureau will walk us though several social media disasters and tell us what we can learn from these disasters and how we can prevent them from happening to us.