Every higher education marketing and admissions department is working to attract the best and brightest students to their university.

Lead Generation for Higher Education is essential to reaching the right students for your university, and reaching your enrollment goals.

Derek Mehraban is CEO of Ann Arbor based Ingenex Digital Marketing. An inbound marketing agency that specializes in lead generation for educational institutions, membership organizations, consumer products companies, and more.

As you plan for the 2015/2016 academic year, it’s time to take a good look at your lead generation efforts, and make a solid marketing plan.

Mehraban’s talk on lead generation for higher education will focus on:
– What is Lead Generation and how does it work?
– Student retention tools and tactics. We all know it’s easier to keep a student (or customer) than it is to get a new one.
– Best practices for lead generation including; inbound marketing, social media marketing, pay-per-click marketing, paid social media and more.

Join LA2M co-Founder and Ingenex CEO for our 2015 Kickoff Event – Lead Generation for Higher Education.